Design

Create a Webinar or Training Module

I scrolled across EverLesson recently and I’m in the process of creating a webinar and training modules for my day job. I am thinking of trying it out by creating a training for the grandparents on how to log into Facebook, their Gmail, or even using Skype.  The ideas on creating videos or training modules regarding, how-to XYZ, DIY, or gaming solutions are endless.

EverLesson: What is it?

Create easy how-to lessons, develop a membership site, sell items thru it, brand promotion, engaging your users, allowing banner adds, scrolling news ticker and many other items that will be detailed below.

The list of ideas on using this just keep coming, so on-boarding new employees, hosting videos, online training and education.  Get more exposure for the products selling, how-to use the product videos, tips and tricks on your products, this can definitely mean more sales in the long run!

Or, take that drop shipping site to a new level, by showing videos on using the items, have adds and banners across the top of the page and then have flashing items to get the user to buy it after they see the awesome review!

Create an EverLesson Course:

Five easy steps to get going: Click Here!

  1. Create a Theme: Which is very easy as they have formatted themes available that have been proven to work for other users
  2. Customize: Easily customize the color palate to suit your brand
  3. Build Pages: Video’s can be added, Downloads, Create Modules.  Each page can have trip wires, banners, links, or other adds.
    1. Set up Call-to-Action boxes to announce a new product or special promotion
    2. Set up a scrolling news ticker across the header
  4. Setup Access: Offer the content in form of packages, levels, up-sells that are all available for the members to purchase
    1. By creating levels and packages this allows for breaking sales down to a single product for access
    2. This is useful with Up-sells, showing how to set up their blog then an up-sell would be monetizing it.
  5. Sales Page:  Based on the input these pages are automatically generated.

There is no coding needed and nothing technical!  Easy for the rest of us to use and create our own webinars or training.

Webinar computer wires

Old Webinar (photo credit Flickr)

Features:

  • Manual Payments
  • Comment Moderation
  • New Comment Layout
  • Pop-up monetization
  • Top bar monetization
  • Upcoming module- display upcoming modules
  • Live Leap & Broadcasting to Facebook Live video:  This is really neat function!  Makes is super easy!
  • Ratings- users can rate the module for real time feedback
  • New Product Pages: Promote new items, products, or new lessons
  • New Sales Page
  • Drip-feed Categories
  • Leader-board – Users can see standing inside membership
Webinar

Easy Webinar
(photo credit: Flickr)

My Plans:

I’d like to use this to set up training sites that are linked to my website. What I like most about this product is the easy way to collect money, and the various ways to do it.  Including taking money for additional courses, banner adds, or add-on items and up-sells.

Now my to-do list includes:  Find a product to promote, make a video on how to use it, sell it thru a module on EverLesson and make some cash!

Look at my resource page for other Side Money Ideas!

There may be, well there are, affiliate links in this article.  Hey, I want to make some money too!

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Affiliate Testing

I’ll admit it I”m new to blogging and finding ways to make some extra money.  After doing some Affiliate Testing I came across this affiliate promotion and finally found out how to monetize my website Click Here!  Along with creating a resource page I was able to use some of their tricks to set up my own money making blog.

Here are the tools to an awesome Affiliate:

  1. Quick Start Guide to be able to get your Affiliate Marketing up and running
  2. Downloadable road-map to success, whats easier than following a map
  3. Video lessons, not just one or two, there are 120 videos!

Over the shoulder:

Its like someone looking over your shoulder to help you along the way.  Several people are making over $500 per day and more.  I want to help you do the same!

They even offer free web hosting.

Check out my resource page for more.

Benefits of the Affiliate program:

  • Analyze your competitor’s websites and spot their weaknesses:  this was most helpful to me because there are several blogs with my same niche
  • Discover which pages on your site are most valuable: analyzing the data is key to success
  • Track your search engine rankings over time — are you going up or down?
  • See your rankings in different regions and search engines (yes, they’ll be different!)  This was really cool for me to see on my site.
  • Discover if there are any “stupid” mistakes on your site that might be costing you traffic.  Boy did I have the mistakes on my start up site.
  • Analyze your social media activity and followers.  Very crucial keys here.
  • Find high-quality sites in your niche that are ready and willing to build links with you.
    BLOG photo from Flickr

    BLOG photo from Flickr

Blogging: Hobby or Business

Is your blog a hobby or a business?  Blogging everyday but not making any money?  Blogs can make some big money and others fail.  Here is how to properly report that hobby income and report the offsetting expenses so the auditor stays away.

Audit Keyboard

Audit keyboard from Flickr

Disclaimer, this is not to be referenced as legal tax advice, this is just a helpful guide if your blog is being audited~

How to report income from a hobby:

Yes, its time to admit it, your blog is a hobby.  That $601 you made last year gave you enough to receive a 1099 from Google and now how do you report it?

It would be nice to be able to take all of the expenses and have a nice loss to offset that day job wage… but chances are Uncle Sam will find it and reverse it, then you’ll be stuck with a bill + penalty + interest.

    1. Income:  This is reported on the Form 1040 Line 21 of the 2016 tax year.

      If Google sent you a 1099 for $600 chances are the government received a copy of that, so yes it needs to be reported somewhere on your taxes.  The location varies by business entity, so I’m speaking to the newbie that does not have a partnership or corporation set up.

    2. Expenses:  This is reported on Form 1040 Schedule A Line 23 of the 2017 tax year.

      As noted in income, location of these expenses can vary by business entity.  So, basically this is for the 1040 guy or gal out there.

      1. Include a portion of internet costs (not full amount because Netflix doesn’t count as a business subscription)
      2. Subscription costs for researching articles
      3. Costs of the blog
      4. Pinterest add costs
      5. Costs for photo editing
      6. Costs for sound editing
      7. Cost of photos

CyberChimps LLC

Note the Expenses amount cannot exceed the income reported.  If $750 was reported as income, then the expenses are limited to $750, even though there may be more expenses incurred.  But, if there were only $400 of expenses then you have to list the $400, making up additional expenses is not allowed.

9 “Hobby Loss” Factors:

    1. Manner carry on Activity: This is why its important to keep track of how often blogging is happening.  If there is a day job they want to say there isn’t enough time to blog, but who isn’t thinking about what they are going to blog next when they are sitting in the cubicle jail, uh, I mean office.
      1. Were new techniques developed?
      2. How are the books and records maintained?  This is where a separate bank account is important.
      3. Keep track of expenses, try to show where turning a profit.
      4. Blogging business plan would be helpful here.
      5. Then show where using records to make decisions and changes in business operations.

All Themes Package

  1. Expertise: Noting any other websites used to base the blog on can be helpful. When decisions are made what is behind them?  This can be important in showing that research was completed and any growth in the blog audience.
    1. A list of advisers can be helpful, I’d use a list of other bloggers of same niche.
    2. New techniques used are documented here too.
  2. Effort Expended: We all know there isn’t enough time in the day to blog, work, and live, but this is where it gets tricky.  Can I really say between phone calls at work, I’m promoting my blog via Twitter or Pinterest?
    1. They want to nail down hours worked on the blog vs all the hours available in the year.  Keep track of time spent:
      1. Posting to Pinterest, Twitter, Facebook: Promoting Posts
      2. Writing
      3. Researching Topic
      4. Photo-editing
      5. Following up with tribe (aka followers)
    2. To overcome the alternative passive activity make sure the time exceeds 500 hours for the year.
  3. Assets appreciate in value:  So, is your blog actually worth something?  Could it be sold to a third party?  Even thought there isn’t land or equipment don’t rule out the value of the website itself.
  4. Success in similar activities: The day job might be the major income provider for household, but what other activities like the bog have brought in cash?  And make sure it has been reported elsewhere!
    1. Maybe there is a second blog
    2. Could have a YouTube site
  5. History of Income and losses: This is hard to overcome if the blog isn’t making any money.  These are just cold hard facts here.
  6. Occasional Profits: If the blog is going to sell for big bucks next year this could impact this factor.  THe sale of the blog might overcome all the incurred losses.
  7. Financial Status:  If the day job is paying big bucks, this might be a hard one.  If you are a broke blogger (like me) then this would be in your favor!
    1. Why?  The hobby of a blog is really to offset other income?  Or is it really to make a profit?
    2. Are there tax savings by having the blog?
  8. Personal Pleasure:  Blogging can be fun and it is work!  All the tasks to get from the original idea to the final post and everything that goes behind posting it will show how much hard work we all really do!

What if I don’t report anything?

Yeah, that is another option, what’s $600 to Uncle Sam anyway?  Well, truth is they have automated a lot of the crosschecking and they know there is $600 not reported.  They’ll automatically send out a letter adding it to your return and adding interest and penalty on top of that.  It won’t break the bank, but it can be scary and annoying to get random letters from the government.

I don’t even make $600 from my blogging, so whats less than a hobby?

Still planning your expenses, check out my Midyear Tax Planning article here.

If nothing else, just be sure to file a tax return:  Save 30% at E-file.com
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